Decision Base – Asset Based Business Simulation

Celemi Decision Base

Download the PDF – Decision Base

Pulling in the same direction

“Making key people understand how and why their decisions influence the entire organization.”

Six capital-intensive companies are competing for customers in a highly competitive, rapidly changing marketplace. Participants take on the role of the management team – comprised of finance, production, marketing and corporate intelligence. Their challenge is to make the right investments at the right time – and to get the required return.

Teams manage the strategic, operational and financial variables that will help lower costs and penetrate new markets.

Tough investment decisions lie ahead:

  • Invest now…or later?
  • Pursue all markets… or just a few?
  • Take the lead… or be an early follower?
  • Build efficient assembly lines… or flexible flow shops?
  • Borrow money… or earn it first?
  • Stick to the basics… or pursue the cutting edge?

Teams learn to better utilize financial statements and financial ratios as planning tools to boost productivity and profitability over a 10-year period. Working together, they increase their awareness of the complex nature of inter-departmental financial relationships.

This process makes them understand what it takes to pull in the same direction – as well as how to bring their new skills and insights into reality.